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LinkedIn Job Wrapping is a paid service on LinkedIn that can be leveraged for free if you have 50 job slots or more. The service automatically posts jobs from your Greenhouse account into LinkedIn job slots. In order to implement job wrapping, you will need to provide your LinkedIn Relationship Manager a unique tracking code. For more details. Recruiter Help - Managing your Job Slots in LinkedIn Recruiter - How do I purchase more and view available Job Slots in my Recruiter account? Due to high support volume, it may take longer than.
*Linkedin Recruiter Job Slot Cost Comparison
*Linkedin Recruiter Job Slot Cost Per
*Linkedin Recruiter Job Slot Cost Estimator
*Linkedin Recruiter Job Slots
Recruiter Help - Managing your Job Slots in LinkedIn Recruiter. Due to high support volume, it may take longer than usual to hear back from our Support Agents. Dismiss this message. LinkedIn Job Slots – Why we think it’s the best recruiting tool. LinkedIn is the social media platform for professionals. In fact, over 80 percent of professionals in the UK use the platform to network and to stay up-to-date with industry news and thinking. Opinions expressed by Entrepreneur contributors are their own.
The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound
LinkedIn offers a number of paid solutions for companies who do a lot of . Let’s explore these options in more detail, so you can see how they can help you build a premier organization with the very best employees.1. LinkedIn Recruiter.
This premium subscription is designed for that are constantly searching for the best talent. Some of the benefits of the LinkedIn Recruiter Corporate Edition subscription include:
*Unlimited access to names and full profiles of potential candidates. When you search for talent using your free LinkedIn account, you won’t see the full profile of many members, and the number of search results is limited. With this subscription, you’ll see the complete profile of every LinkedIn member and up to 1,000 search results.
*Advanced Search Features that aren’t included in the free version of Advanced Search. With the LinkedIn Recruiter Corporate Edition subscription, you can filter your searches by Industry, Company Size, Education, Company, Years in Position, and Years of Experience. This lets you find the ideal candidates for your open positions.
*Contact candidates directly using InMail. You receive 50 InMails per month per seat to contact any candidate you like on LinkedIn. InMails have proven to have very high response rates so being able to contact up to 50 prospective candidates per month is a tremendous boost to your recruiting efforts.
*Up to 50 search alerts per day when targeting candidates for an open position. This means you can queue up searches for specific and you’ll be automatically alerted when a prospective candidate is found. You can quickly reach out to this candidate before your competition, giving you a huge advantage. You can also send one-to-many InMails using saved InMail templates, enabling you to contact more candidates faster.2. The Jobs Network.
By using the LinkedIn Board, you can expand your search for candidates to passive candidates using the Jobs You May Be Interested In widget. Letting LinkedIn members see what other opportunities are out there in a subtle manner catches their eye so they explore the new opportunities.
Companies that post jobs in the LinkedIn Jobs Network also have the ability to measure the impact of their job postings through LinkedIn’s job analytics, which helps you understand exactly which types of candidates your jobs are reaching and lets you see who’s viewing your jobs by role, company, geography, and more to ensure you’re reaching the best professionals.3. LinkedIn Career Pages.
In addition to the sidebar widget, your job postings will also appear on the LinkedIn Career Pages. You can purchase a recruiting program called the LinkedIn Job Slot, which allows you to do all of the following:
*Change your job posting as often as you like—even daily, if necessary.
*Easily renew and keep a position open on LinkedIn for longer than .
*Receive up to 50 real-time candidate recommendations per post.
*Streamline the job posting process with integrated third-party job distributors so your job listing gets maximum exposure on the internet.
*Pull job postings from your website into LinkedIn automatically through job wrapping, which is an additional cost. Job wrapping is a proprietary created by LinkedIn that automatically keeps your job postings in sync on your website and LinkedIn.
*Send applicants straight to your Applicant Tracking System from LinkedIn.
*Add a third-party tracking URL to your job posting so you can track results with your own analytics system. This allows you to easily track the success of your recruiting campaigns.4. Jobs for You Web Ads.
This LinkedIn service automatically pushes your jobs to the most qualified candidates, wherever they go online. This lets you distribute your jobs to thousands of websites across the internet, automatically. This is a very effective way to reach passive candidates who aren’t actively searching for a new position but are open to the possibilities of changing jobs. LinkedIn uses a combination of your targeting criteria and data from a person’s LinkedIn profile to display your ads to the most qualified candidates.5. Company Pages.
Every organization needs a company page on LinkedIn where you can post company update messages, provide information about your products and services, post job openings, and view detailed analytics information about the people who have visited your company page.
Another important feature of company pages is the ability for people to “follow” your company. When someone follows your company, LinkedIn keeps them up to date on your company’s job opportunities, personnel changes, and new product or services posted on your company page by automatically sending your company updates to his LinkedIn homepage.
Subscribing to the Silver or Gold Level Career Page subscription provides many enhancements to your company page that will improve your recruiting experience and build a loyal following for your company. As potential candidates explore your company page to learn more about your company, they’ll see your current job openings on the same screen. You also have the ability to display customized content for each visitor, based on his or her LinkedIn profile data.
You also have the ability to set up ads that run on LinkedIn to drive people to your company page to learn more about your jobs or products and services. You can also prevent ads from other companies from appearing on your company page if you choose the Gold Career Page package.6. Work With Us.
This is not only one of the simplest LinkedIn recruiting and advertising solutions, it’s also one of the most effective. How do you feel when you are looking at the LinkedIn profile of one of your colleagues and you see a huge ad from one of your competitors in the sidebar? Doesn’t it drive you crazy when you see your competitors invading your company’s space?
In the past no one had any control over this, but now we do. The LinkedIn Work with Us ads let you display your advertising on your employees’ profile pages and your company pages. To run Work with Us ads, just contact LinkedIn, provide them your creative material, and they will automatically place your ads on all of your employee profile pages and your company pages. If you are going to run only one campaign on LinkedIn, this is the one you need to do to protect your brand.7. Ads.
These are the large career banner ads you see in the sidebar of your LinkedIn homepage and on other pages throughout the LinkedIn website. Placing your career opportunities in front of LinkedIn members helps attract members actively pursuing new career opportunities as well as those not actively looking but open to new opportunities.
LinkedIn Recruitment Ads use the same proprietary ad-targeting algorithm as other LinkedIn advertising options. This ensures your ads are shown only to the appropriate potential candidates. This ability to target your ads with precision gives you a competitive advantage when you are recruiting new employees.
Since its launch in 2003, LinkedIn has become one of the world’s most popular networks for professionals, with 660 million members. It’s easy to connect with other professionals by creating and maintaining a professional profile. But LinkedIn is much more than that. Hosting the profiles of millions of potential candidates, it’s an obvious first choice for employers looking to post a job and attract new talent.
We’ll take a look at how to post a job on LinkedIn using different methods and explain how to increase your chances of finding the right candidate by posting to multiple job boards with one submission.
Looking to get your job advertisement in front of the right candidates? Start a free trial with Workable to post to the top job boards and manage the full hiring process.How to post a job on LinkedInFirst, create a LinkedIn page
To get the best value for money from posting a job on LinkedIn, you’ll need a LinkedIn page for your company. These pages offer public information about your business within the LinkedIn platform. They’re free, easy to keep updated with news and events, and a great first step in strengthening your employer brand.
If you’re an existing LinkedIn user, setting up a company page is simple. If you’re new to LinkedIn, then you’ll need to wait until your profile is a few days old to create a page and be able to post a job.
Make sure that your profile strength is ‘Intermediate’ or ‘All star’, and you have a minimum of five connections to other LinkedIn members. You’ll also need to check that your own profile lists you as a company employee, and that you have a confirmed company email address connected to your LinkedIn account.
Once you have a company page on LinkedIn, you’ll see it has a newsfeed for sharing updates and events and a careers panel, to highlight paid job postings.Now, how do you advertise on LinkedIn?
On LinkedIn, you can create job postings to advertise open roles. Candidates can discover these postings via the LinkedIn network or see them as recommended as “Jobs You May Be Interested In”.
You can post jobs on LinkedIn by using job slots and PPC (pay-per-click).Job slots
A company can purchase a number of LinkedIn Job Slots to use for posting jobs. When you use a job slot to post a job, that job is live for 30 days – once it expires, you can repost it in an available job slot. Or, you can take the job down to make the job slot available for your other open roles.
For example, one job slot can be used to post 20 or more jobs, and you have the flexibility to modify, renew or close each job posting at any time.PPCLinkedin Recruiter Job Slot Cost Comparison
With this function, you can post a job and set an average daily budget that will be spent based on the number of views your job posting receives. If you don’t want to spend more than a certain amount, you can set up a maximum budget and your job posting will get paused once that budget is spent.
Here’s how billing for PPC postings works.How do I share a job on LinkedIn?Use your company newsfeed
Sometimes, you’ll find that your best candidates are already your biggest fans. Similar to the Facebook Jobs tab, you can use your company newsfeed to share your open jobs from your careers page.
Every time you post a new update it will appear in the newsfeeds of anyone who has ‘liked’ the page. This could be past and present employees or those with a special interest in your business and the work that you do. Posting details of a job on the LinkedIn newsfeed opens the path to communication with your most engaged followers and their networks.
News updates can also be ‘liked’ by anyone who views them. Readers can add a comment and tag names of other LinkedIn users who could be the perfect match for the job. Any such activity around this job post will also show up on the newsfeeds of connected LinkedIn members, further increasing your exposure.Other ways to share posts on LinkedIn
LinkedIn relies on the power of networks— so don’t forget the value of your own. In addition to posting on your company page you can also:
*Share jobs to LinkedIn Groups: Share your job in groups you follow to attract people with the right mix of skills and interests, or ask your network to share the job to their network.
*Share a job on your LinkedIn profile: Your own posts will be seen by your own professional connections further spreading the word for your company’s open roles.Job Wrapping
LinkedIn also has a service called “Job Wrapping” for those who have LinkedIn Recruiter. Via Job Wrapping, LinkedIn pulls your open roles from your recruitment software or careers page and automatically posts them into available job slots you have purchased. This way, it helps you save time and make good use of your job slots.Limited Listings on LinkedInLinkedin Recruiter Job Slot Cost Per
Limited Listings are job postings gathered by LinkedIn from job boards and job aggregators across the web. They are visible to candidates actively conducting a job search or viewing a company’s LinkedIn page.
Unlike paid jobs, Limited Listings are not actively promoted to LinkedIn members in search results or through targeted recommendations; a job posting utilizing a Job Slot achieves an average of nine times more views than a Limited Listing. Limited Listings are not guaranteed listings.
Workable provides a feed of Limited Listing jobs to LinkedIn.Post on multiple job boards
To make the best hire, you’ll need to post jobs on multiple job boards—LinkedIn included. But logging in and out of every board is a time-consuming task, as is tracking the source of each candidate to see which job boards are providing the best value for money.Linkedin Recruiter Job Slot Cost Estimator
Effective recruitment software (an applicant tracking system or ‘ATS’) will automate these tasks, providing a way to post to multiple job boards with one submission. Once the job is posted in multiple locations, the software will gather all the applicants into a single recruiting pipeline. You’ll be able to browse candidate profiles alone or with a team, adding comments and notes as you go.
Instead of multiple spreadsheets and countless emails, recruiting software creates a personal, centralized hiring database automatically. The time saved can then be put to better use ensuring an excellent candidate experience and choosing the best person for the job.More resources for posting jobs:Related topicsLinkedin Recruiter Job SlotsPopular topics
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